Facebook Meta – Strange Traffic Delivery in Meta Business Suite

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Facebook ads – Or the impossible quest to distribute ads to America for an artist located outside north America

Hervé SenniI have been fighting with Facebook pro admin for over two months, and it appears impossible to distribute my ads to the United States of America. 

I created my Facebook account in France, and since 2019 I have lived in Thailand. It seems like a minor detail, but I think it’s essential.

I am trying to advertise in the US and all tier1 countries.

I think my music fits in America. But whatever I do, I cannot get any traffic from the US.

At first, I Selected a list featuring only tier 1 countries.

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Here is the list:

  1. Austria
  2. Australia
  3. Belgium
  4. Canada
  5. Switzerland
  6. Germany
  7. Denmark
  8. Spain
  9. Finland
  10. France
  11. United Kingdom
  12. Ireland
  13. Japan
  14. Netherlands
  15. Norway
  16. New Zealand
  17. Sweden
  18. United States

All the traffic was coming from all over the place but the USA.

>> Hervé Senni Streaming Platform <<

Worldwide Option

After reading several articles, I decided to edit my campaigns to “Worldwide.” It was crowded with traffic from all the crappy unwanted countries, but nothing from the US. 

To eliminate all the unwanted countries, I edited my country list to a mix of the best Tier 1,2 and 3 countries.

  1.   Albania  
  2.   Andorra  
  3.   Australia  
  4.   Austria  
  5.   Bahrain  
  6.   Belarus  
  7.   Belgium  
  8.   Bosnia and Herzegovina  
  9.   Brazil  
  10.   Bulgaria  
  11.   Canada  
  12.   Croatia  
  13.   Cyprus  
  14.   Czech Republic  
  15.   Denmark  
  16.   Estonia  
  17.   Finland  
  18.   France  
  19.   Germany  
  20.   Greece  
  21.   Hong Kong  
  22.   Hungary  
  23.   Iceland  
  24.   Ireland  
  25.   Israel  
  26.   Italy  
  27.   Japan  
  28.   Kazakhstan  
  29.   Kosovo  
  30.   Kuwait  
  31.   Latvia  
  32.   Lebanon  
  33.   Liechtenstein  
  34.   Lithuania  
  35.   Luxembourg  
  36.   Macedonia  
  37.   Malaysia  
  38.   Malta  
  39.   Mexico  
  40.   Moldova  
  41.   Monaco  
  42.   Montenegro  
  43.   Netherlands  
  44.   New Zealand  
  45.   Norway  
  46.   Panama  
  47.   Poland  
  48.   Portugal  
  49.   Qatar  
  50.   Romania  
  51.   Saudi Arabia  
  52.   Serbia  
  53.   Singapore  
  54.   Slovakia  
  55.   Slovenia  
  56.   South Africa  
  57.   Spain  
  58.   Sweden  
  59.   Switzerland  
  60.   Thailand  
  61.   United Arab Emirates  
  62.   United Kingdom  
  63.   United States  
>>Distrokid Music Distribution <<

I got more traffic and a lower price than using only Tier 1 countries, but nothing from the US, and meager traffic for most big tier one countries like Canada, France, the UK, etc. The only valuable traffic coming from a tier 1 country was Spain. 

I decided to create a new list of countries.

Tier Custom  

  1.   Canada  
  2.   Ireland  
  3.   United Kingdom  
  4.   United States  

Then again, I got mixed results… But nothing from the US and bad stats for Canada.

United States Setting

I edited my location for the United States only, thinking I’ll get only American traffic… I did, but three clicks in 24 hours. 

In a desperate attempt, I edited location from country to region, like California, New York, etc., and added Montreal, Quebec, Toronto, and Vancouver to the mix. 

After another 24 hours, I got mediocre results for a total cost per Thruplay of €0.11. And most results were from Canada or the Virgin Islands. lol

I got eight clicks in two days for the total price of €3.31 and an awful cost per result of 0.41€ for eight clicks!!! I stopped that campaign.

Facebook ads: Facebook reserves its American members for North American Advertisers

Currently, it is only possible to advertise in the US if you are located in Noth America. Being in Thailand and having a french account doesn’t help.

If an artist chooses Worldwide in North America, I am sure he’ll get primarily American and Canadian traffic. Developing countries should be Brazil, Cuba, etc.

In Thailand, I am already located in a tier 3 country. All the countries around Thailand or not far are tier 3 or worse, like the Philippines and Vietnam. 

I concentrate on the rest of the world. I’ll get North America later with YouTube ads… lol

>> GSA Search Engine Ranker<<

This is the latest country list I use

Tier 1,2,3 + exclude countries

Location – living in:

Andorra, Albania, Netherlands Antilles, Austria, Australia, Aland Islands, Bosnia and Herzegovina, Belgium, Bulgaria, Bahrain, Saint Barthélemy, Brazil, Belarus, Canada, Switzerland, Cyprus, Czech Republic, Germany, Denmark, Estonia, Spain, Finland, France, United Kingdom, French Guiana, Greece, Hong Kong, Croatia, Hungary, Ireland, Israel, Iceland, Italy, Japan, Kuwait, Kazakhstan, Liechtenstein, Lithuania, Luxembourg, Latvia, Monaco, Moldova, Montenegro, Macedonia, Malta, Maldives, Mexico, Malaysia, Netherlands, Norway, New Zealand, Panama, French Polynesia, Poland, Portugal, Romania, Serbia, Sweden, Singapore, Slovenia, Slovakia, French Southern Territories, Thailand, United States Minor Outlying Islands, United States, US Virgin Islands, Kosovo.

Exclude Location:

United Arab Emirates, Bangladesh, Burkina Faso, Burundi, the Democratic Republic of the Congo, Republic of the Congo, Côte d’Ivoire, Algeria, Ethiopia, Haiti, India, British Indian Ocean Territory, Laos, Lebanon, Morocco, Mali, Myanmar, Niger, Nigeria, Nepal, Philippines, Pakistan, Qatar, Saudi Arabia, Tunisia, South Africa.


24 – 59

I think I am going to create a Facebook account in the USA or Canada and manage my account from there if it’s possible.
If I exclude those countries, it is not only because they are developing countries or cultures not interested in my style of music, but because they are my most significant traffic source. I desperately want to advertise in Europe and North America, where my audience is.

Edit 10/05/22

I added Lebanon to the excluded location list. This country was one of my highest results in Facebook ads for only 2 visits in Spotify stats… A waste of money.

A random post from my FB page

About Post Author

herve senni

Due to massive spamming, I was obliged to disabled comments. My site was crashing all the time.If you want to contact me, use the social media links bellow
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